• Integrated Design
  • Art Direction
  • Graphic Design

JIM SCHMIDT | Art Director | Designer

ENTER

DIGITAL DESIGN

Working as a digital designer since 2004. Work includes website design, marketing promotions, branding, email.
Design concepts for websites + style guides.
Art direction/ Design for muti-channel marketing campaigns.
Design for scalability and repurposing of creative.
Photography selection, retouching, compositing, art direction.
Design in WordPress.
Managed website production.

DIGITAL DESIGN

GRAPHIC DESIGN

Worked in print design/production for 15 years. Began integrating print/web 4 years ago.
Art direction and design for catalogs, logos, brochures, posters, retail signage, packaging.
Extensive use of Photoshop – excellent comping and retouching skills.
Proven, systematic production management techniques.
Advanced skills in layout, typography and color usage.

GRAPHIC DESIGN

BRANDING

I’ve worked in whole brand creation, as well as projects that require brand continuity.
Solid understanding of brand development and adherence.
Creating style sheets, color palettes, templates.
Formatting design across mediums and devices.
Designing for scalability and repurposing of creative.

BRANDING





 

DIGITAL DESIGN

Digital design projects include complete website design, ecommerce and responsive mobile friendly site design. Marketing promotion combining website media, email and print media. Extensive photographic selection, art direction, retouching.

 
 

SKILLSBRANDINGGRAPHIC DESIGN

DETAILS


Application splash screen variations.
Home page design variations.
Product pages - navigation.
Website, logo design and photography for Your Contour shapewear.
Alice Goldsmith Ceramics website design.
National Jewish Health website design.
Marky's Gourmet website, email, social media.
Amman & Whitney website design.
Max & Chloe homepage banner & email design.
Bare Necessities email design.
Estee Lauder design and animation of advertising banners.
Landing page designs for avon promotions.


 

GRAPHIC DESIGN

My recent print design work includes catalogs, posters, brochures, retail signage and packaging.I use stock photography extensively and mix with my own photography when necessary.
All work produced in Photoshop, Illustrator, Indesign.
Types of business: Corporate, financial, cosmetics, fashion, gourmet food, entertainment.

 
 

SKILLSDIGITAL DESIGNBRANDING

DETAILS

Poster designs + photograph for Mark'y caviar, Hacienda Guzman olive oil.
Poster design + photograph for Serrats tuna and Leonidas chocolate.
Marky's Gourmet advertising art direction.
Designed series of branded brochures for Seminole Tribe.
Chocolate box packaging designs.
Kiosk designs for Marky's retail store.
MMMG Media Group capabilities brochure design.
Design for Marky's caviar training manual.

 

BRANDING


I worked for Marky’s Gourmet as sole art director/designer for 2 years. My role was to create a new brand identity. This included everything print and digital – logo update, ecommerce website, marketing campaigns, email, catalogs, flyers, posters, packaging, retail signage.

SKILLSGRAPHIC DESIGNDIGITAL DESIGN


Brand design elements: logo treatment, colors, fonts.
Brand design element: dot pattern in homepage header and throughout brand.
Brand design element: "word cloud" highlights gourmet food products.
Cover design for caviar pamphlet.
Designed caviar training manual.
Marky's Gourmet branded product catalog.
Branded sales kit, folders with product inserts and business card design.
Shopping bag design with variations.
Caviar tin redesign.
Packaging design with tissue paper.
Uniform designs for retail store.

PORTFOLIO

GRAPHIC DESIGNback

Digital Design

Digital design projects include complete website design, ecommerce and responsive mobile friendly site design. Marketing promotion combining website media, email and print media. Extensive photographic selection, art direction, retouching.

Types of business: Corporate, financial, cosmetics, fashion, gourmet food, entertainment.




Design and layout for HP banners and ad banners.



Design of emails using existing photography.



Design and produced banners for homepage and advertising.



Landing page and banner ad designs for skin care products.



Homepage banner designs for Marky’s Gourmet website.



Website redesign for Seminole tribe.



Design, client liaison and production management for corporate product website.



Design for group of corporate websites.



Design for holiday emails for the intimate apparel company Bare Necessities.



TOP


DIGITAL DESIGNback

GRAPHIC DESIGN

My recent print design work includes catalogs, posters, brochures, retail signage and packaging. I use stock photography extensively and mix with my own photography when necessary. All work produced in Photoshop, Illustrator, InDesign.Types of industries: Corporate, financial, cosmetics, fashion, gourmet food, entertainment.



TYPOGRAPHY

Main product catalog for Marky’s.



Packaging design variations for Xquisite chocolate brand.



Marky’s caviar training manual for sales team.



Banners designed for hanging in retail store. 3′ x 5′.



Created ads for Seminole Tribe construction division.



Ad for Seminole Tribe construction division.



TOP


DIGITAL DESIGNback

TYPOGRAPHY

I love to design with typography!
















CONTACT

jim@Fishengine.com

917.892.3611